Communication in Optometry (video)

The video is related to research undertaken by sociologists at King’s Business School and Optometrists (Dirk vom Lehn, Helena Webb, and Christian Heath – members of the WIT group), at Anglia Ruskin University, Cambridge (Peter Allen) and City University, London (Bruce Evans) and in collaboration with the College of Optometrists. Save for academic publications on the opening interview, the far and distant vision tests, and some aspects of training in optometry, we also engaged with practitioners through publications in practitioner magazines like Optometry Today! and The Optician and developed an online module on communication skills that is available to members of the College of Optometrists. The video relates to some of the outcomes of our research for practitioners.